Responsibilities:
Trend Research: Conducted extensive research to identify contemporary design trends in home and tableware, ensuring the collection appealed to a wide demographic while staying aligned with Disney's brand identity.
Concept Development: Designed a cohesive collection of tableware products, including plates, bowls, cups, and cutlery, blending Disney-inspired visuals with stylish, trend-driven patterns and color palettes.
Collaboration with Disney Home: Coordinated with Disney’s licensing team to ensure all designs adhered to their guidelines and received necessary approvals throughout the creative process.
Prototype and Production Oversight: Developed prototypes and worked closely with the production team to ensure the final products matched the original designs in quality, detail, and functionality.
The Disney Home tableware collection was successfully launched, combining timeless Disney charm with contemporary design aesthetics. The collection was well-received in the market, appealing to families and strengthening Stor's reputation as a leading innovator in licensed homeware design.
Tools Used: Adobe Illustrator, Photoshop, Trend Analysis Platforms, 3D Design Software